Woolery is a family owned fiber arts business with a mission to provide a broad array of fiber arts supplies and equipment at competitive prices with fast turn-around time and world-class customer service.
As a family-owned business for more than 35 years, Woolery aimed to find a search solution that will easily handle their specific needs with no hassle such as coding, integration or maintenance. While having a large product catalog, organized across a number of different categories, Woolery needed to provide its customers with an easy-to-use and accurate onsite search experience, thus giving their customers exactly what they were looking for.
“What we like best about IS+ is the machine learning component and the ability to display search results from products, categories, our blog and content pages.” – Wave McFarland, President
InstantSearch+ optimizes the shopping experience, allowing shoppers to search for relevant content across the site. InstantSearch+ machine learning algorithm is constantly adjusting itself to the customers’ intention in order to deliver the best results along with a superb shopping experience.
The simple and fast integration with InstantSearch+ along with the intuitive dashboard interface allows Woolery to make the changes they want easily and see the adjustments and results in no time on their store.
Bottom line – How InstantSearch+ impacts your conversion rate and user value
Woolery uses InstantSearch+ to deliver incredibly detailed onsite search results and drive conversions.
Shortly after installing InstantSearch+ Woolery saw an increase in conversion rate from search by 3X, compared to non-search sessions. User value from search also increased by 4X compared to non-search.