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Woolery delivers the best customer service using InstantSearch+.

Industry
Fiber Arts

Platform
BigCommerce

Challenge
A true need for an intuitive, plug-and-play, no maintenance app; Clients not finding desired products.

Solution
The simple and fast integration with InstantSearch+ allows Woolery to make the changes they want easily and see the adjustments in no-time.

Results

3x

Conversion rate from search is 3X higher compared to non-search sessions.

4x

User value from search is 4X higher compared to non-search users.

50%

Of the store’s revenue comes from search.

About

Woolery is a family owned fiber arts business with a mission to provide a broad array of fiber arts supplies and equipment at competitive prices with fast turn-around time and world-class customer service.

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We are very pleased with the performance of InstantSearch+ as well as how easy it is to install and use. Our favorite feature is hands down the machine learning module, a true game-changer for us.

Challenges

Clients not finding desired products.
Navigation on-site across all categories.
A true need for an intuitive, plug-and-play, no maintenance app.

Solutions

Personalized onsite search

As a family-owned business for more than 35 years, Woolery aimed to find a search solution that will easily handle their specific needs with no hassle such as coding, integration or maintenance. While having a large product catalog, organized across a number of different categories, Woolery needed to provide its customers with an easy-to-use and accurate onsite search experience, thus giving their customers exactly what they were looking for.

Understanding customers’ intent

What we like best about IS+ is the machine learning component and the ability to display search results from products, categories, our blog and content pages

WAVE MCFARLAND|
President

InstantSearch+ optimizes the shopping experience, allowing shoppers to search for relevant content across the site. InstantSearch+ machine learning algorithm is constantly adjusting itself to the customers’ intention in order to deliver the best results along with a superb shopping experience.
The simple and fast integration with InstantSearch+ along with the intuitive dashboard interface allows Woolery to make the changes they want easily and see the adjustments and results in no time on their store.

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Results

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Woolery uses InstantSearch+ to deliver incredibly detailed onsite search results and drive conversions.

Shortly after installing InstantSearch+ Woolery saw an increase in conversion rate from search by 3X, compared to non-search sessions. User value from search also increased by 4X compared to non-search.


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